Executive Advisory Group

SSM’s Executive Advisory Group is comprised of respected friends of the firms who have been very successful and who we’ve asked to be advisors to us. The group helps to foster relationships, create and evaluate new opportunities, and provide insights from the perspective of an operator.

Great Teams: Tuskegee Airmen

Great Teams:
Tuskegee Airmen

John Baackes

Former CEO of Senior Whole Health, a past SSM investment which was sold to TA Associates

John joined Senior Whole Health in 2005 soon after its founding and led the company to a #1 spot on the Inc. 500 list of fastest growing companies. John has a deep understanding of managed care and the reimbursement landscape.

Bill Daniel

President and CEO of All Web Leads, a past SSM investment which was sold to Great Hill Partners

Bill has increased revenues more than 7x during his tenure at the company. In addition to his general management talents and knowledge of online marketing, Bill has successfully navigated a large recap transaction and implemented a significant acquisition into All Web Leads.

Dave Ellett

CEO of RemitDATA, a current SSM investment

Dave brings a history of experiences and successes with him to RemitDATA which include several senior executive (including CEO) positions, including taking a company from its “A-round” financing through a successful IPO

Phil Fauver

Former Chairman and CEO of Employease, a past SSM investment acquired by ADP

Employease was one of the first SaaS companies and Phil’s leadership led to consistent growth supported by superior technology while advancing the concept of SaaS technology and gaining marketplace acceptance.

Bently Goodwin

Founder and Director of RemitDATA, a current SSM investment

Drawing from his extensive knowledge of healthcare reimbursements gained from years in the industry, Bently founded RemitDATA, now one of the leading aggregator of healthcare payment data in the U.S. Today Bently leads a group of high-achieving CEOs through Vistage International and is actively involved in the entrepreneurial community.

Jeff Hoogendam

Co-founder and former CEO of SmartPrice, a past SSM investment

Through his diverse experiences at SmartPrice, current business 360Partners (an online marketing agency), and other technology companies and venture firms, Jeff has developed a wide range of experience in online marketing, small company growth and technology.

Jim Lackey

CEO of Complete Holdings Group, a current SSM investment, and former CEO of Passport Health Communications, a past SSM investment which was sold to Great Hill Partners and Spectrum Equity

Jim grew Passport Health Communications from 10 to more than 2,500 hospitals while CEO and is a leader in the revenue cycle management industry with more than 30 years of executive healthcare experience.

Jim McKinley

Co-founder and former VP of SmartPrice, a past SSM investment

Through his diverse experiences at SmartPrice, current business 360Partners (an online marketing agency), and Boston Consulting Group (BCG), Jim has developed a wide range of experience in online marketing, small company growth and technology.

Jim Tallman

Former CEO of Datacert, a past SSM investment which was sold to Wolters Kluwer

Jim’s 30+ year career of management and business development experience was invaluable to Datacert as the company grew its revenue and profits significantly during his tenure.